Blog: Archives

Posted on Monday, 21 April 2008 at 15:13

Bad web design from B&Q

Posted on Tuesday, 15 April 2008 at 09:59

Rebranding BBC News

BBC News is about to go through a rebranding process, as reported in The Times and the Sunday Times, twice in the Guardian and twice in the Telegraph. Strangely enough, I haven't found any mentions of it in tabloid newspapers, normally the heaviest critics of any money the BBC spends.

News 24 is to become "BBC News Channel", and World TV will become "BBC World News".

There's also a new graphics package, which allegedly cost GBP 0.5m - quick maths says that you could employ 17 London-based journalists for a year on that money - but anywho, here's a sneak-preview of a new "BBC News Channel" ident:

video

The regional TV news opt-outs are also being refreshed in order to make BBC news - as an entire brand - stronger and more consistent. Here's the new ident for Look East, the region that covers Norfolk, Suffolk, Essex, Cambridgshire, Northamptonshire, Bedfordshire and some of Buckinghamshire and Hertforshire. Notice the wind turbines, which are situated just on the outskirts of my home town in Northamptonshire :)

video

But - hang on a minute - these two images appear in the same trailer for South Today:



Spotted it? Doesn't Milton Keynes come under the Look East local region, not South Today?

The rebranding of News 24 to the BBC News Channel starts from the end of the 10 O'Clock News on Wednesday, 16th April, followed by a complete rebrand of all BBC News outlets - including regional TV - on the 21st.

Posted on Wednesday, 9 April 2008 at 08:04

Night shifts

Off-peak return train ticket and Oyster pay-as-you-go: Half-price.

Spare seats on trains: Lots.

Luke-warm toast and orange juice at 4:30am: Free from the department.

Being surrounding by coffee-drinking 9-5ers on the Tube preparing for another day in the office when you're heading off to bed: Priceless.

Posted on Tuesday, 1 April 2008 at 12:30

The BBC's April Fools' Day iPlayer Advert

Excellent stuff!

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The views expressed throughout this blog are my personal views, and not those of either the BBC, BBC News, Trafficlink or any other organisations I work for, or quote or reference in blog posts. This blog is not run for profit, and no payment or payment in kind is accepted for blog posts.

About the Blog

I work across the radio industry as a freelancer.

My main work now comes from the BBC's News Traffic Unit. It's not what's happening on the M1 southbound, but the first port of call for correspondents around the UK and world ready to file a story ('despatch') to anyone from the World Service to News 24, the Asian Network to BBC1 television bulletins, Radio 1 Newsbeat to The Today Programme.

I also work at BBC Three Counties Radio, Radio Five Live and Trafficlink, the company who supply traffic and travel news to BBC and commercial radio stations.

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BBC Radio 5Live: Up All Night
Trafficlink

News Traffic Unit
Nick Robinson's Column
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A Monkey's Revenge
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